Tuesday, September 30, 2008

Heelairous? Not so much!


Two stay-at-home moms, Britta Bacon and Hayden Porter, created Heelarious, a soft high-heel shoe for baby girls, age 0 to 6 months.

The women, who live in Bellevue, Wa., describe the shoes as an "extremely funny, completely soft, fully functional high-heel crib shoes for babies.”

They sell for $35 a pair and come in a variety of colors, including hot pink and a leopard satin print. Each shoe is named, from Brooke to Sophie to Kate, whose style will retire soon. The ladies have received a ton of press about their collapsible high heels, including being featured on The Today Show to Good Morning America and in People magazine.

I know the shoes are a joke, but there's a decent size heel on every shoe. Most six-month-olds aren't walking yet, but there are exceptions, so can you imagine a baby trying to walk on a shoe with a collapsed heel on the bottom? It's as if the baby will be walking with a lump on the bottom of her foot.

The Heelarious shoes made me think of the thong underwear that was marketed to girls 10 to 16 years old by Abercombie and Fitch.

"It's cute and fun and sweet," said Hampton Carney, spokesman for the company based in New Albany, Ohio.

But one parent, quoted in a Milwaukee paper, said "It's Frederick's of Hollywood for preteens and teenagers."

Why does a 10-year-old need a thong? And why does a two-month-old need high-heeled shoes? They don't!

Let little girls be little girls. That 10-year-old has the rest of her life to wonder if her pantyline is showing through her skirt. And the two-month-old has the rest of her life to wear heels. Parents are allowing their children to grow up too fast. Young girls shouldn't be subjected to aspects of the lives of grown women.

2 comments:

Anonymous said...

Never heard of it, but this is heel-larious!!! How many of these shoes have been sold? That's what I want to know!

Anonymous said...

Yeah. That's pretty absurd. And folks wonder what's wrong with our society. Why not focus on improving what's already needed versus coming up with silly tactics that sell. Our ancestors must be shaking their heads.